Kappa is a global brand, known for its distinctive activewear apparel for everything from football, basketball, and volleyball to golf, fencing, and martial arts. What makes Kappa special is that the brand has always evolved with the times. They’ve been able to keep their brand relevant, amassing a large shopper base, and adopting new and […]
3.49 minutes. That’s how long shoppers spend on average on an eCommerce store. Engagement is a critical metric for any merchant as higher engagement leads to increased sales. A proven solution to low engagement on your Shopify store is product labels. By adding product labels, you’ll see that visitors will want to spend more time […]
2020 has been a whirlwind, but that doesn’t mean Q4, the holiday season, or Black Friday and Cyber Monday will cease to exist. As the holiday season grows nearer, children begin to look to the skies to get a glimpse of their favorite jolly man adorned in red, while eCommerce marketers tend to look in […]
At Expert Village Media, we’re always trying to partner with the best Shopify apps to enable you to do more with ours. In our zeal to do the same, we’re happy to announce our recent partnership and integration with one of the best Shopify apps that helps stores create customized customer account pages – Flits. […]
The right sales strategy on your Shopify store can help you boost the average order value and nudge shoppers to purchase more. Many successful eCommerce businesses set up upsell and cross-sell products to effectively sell more without hindering the shopping experience for their store visitors. But, for merchants who haven’t set up upsell strategies, understanding […]
You want shoppers to feel excited about owning your products. With the rise of social media and especially visual platforms like Pinterest and Instagram, shoppers don’t want to be pushed to buy products. Instead, they want a story and want to visualize how a product would benefit them. This is why many merchants are choosing […]
When crafting emails and sending up transactional and triggered emails, it’s important to personalize them according to the stage that the customer is on. One of the best ways to do this is with product recommendations. By enabling product recommendations for emails, you can increase your engagement and revenue. Let’s look at why you need […]
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