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September 22, 2020

Amit Porwal

Ecommerce

Kappa is a global brand, known for its distinctive activewear apparel for everything from football, basketball, and volleyball to golf, fencing, and martial arts. What makes Kappa special is that the brand has always evolved with the times. They’ve been able to keep their brand relevant, amassing a large shopper base, and adopting new and [...]

September 3, 2020

Amit Porwal

Shopify

The right sales strategy on your Shopify store can help you boost the average order value and nudge shoppers to purchase more. Many successful eCommerce businesses set up upsell and cross-sell products to effectively sell more without hindering the shopping experience for their store visitors.  But, for merchants who haven’t set up upsell strategies, understanding [...]