A fast fashion company which designs the beautiful handmade jewelry established by Alora Arnold after interning from the Canadian jewelry designer in Toronto.
Artifacts World
Artifacts World Story
Artifacts World is a fast fashion company which designs the beautiful handmade jewelry. Alora Arnold launched the Artifacts World after interning the canadian jewelry designer in Toronto. The designs by Artifacts are unique and a fresh culture in jewelry line.
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LAST 7 DAYS CONVERSIONS
Their Problem
Artifacts World wanted to promote handmade canadian jewelry online. But its internet marketing was letting it down. Artifacts World was losing out on 100’s of potential customers every day.
Artifacts World leveraged Facebook to grow his community and reach more people digitally, which is one of the ideal channels of growth for small and medium enterprises with a fraction of a cost and effective results. The first thing that we found in the Artifacts was that it was a new business which required traffic to hit in the market. Thus, after a detailed analysis a full Facebook Ad campaign was executed to bring more traffic to the website and create brand awareness as soon as possible.
THEIR GOAL
Lifting awareness and conversion rates
Artifacts World wished to go digital and want people to buy Canadian handmade jewelry from them. Keeping their limited sources in mind, Artifacts World partnered with Expert Village Media Technologies to do marketing through Facebook.
Their Solution
Target content and audience
EVM started their first ever Facebook campaign in November 2017 with a monthly Ad budget of $5000 per month. We created multiple Ad campaigns, split testing, A/B Testing with few of their best selling products on 7, November 2017. Over a period of 7 Months, Artifacts World spent about $35000 on Facebook Ads and got 8017 sales which cost them less than $5 per sale.
EVM started their first ever Facebook campaign in October 2017 with a monthly Ad budget of $4000 per month. We created multiple Ad campaigns, split testing, A/B Testing with few of their best selling products and Valstech got its first sale on the same day of their campaign.
Over a period of 5 Months, Valstech spent about $20000 on Facebook Ads and got 6520 sales which cost them less than $3 per sale.
Their success
Artifacts World is a fast growing jewelry company now, spending over $ 25,000 on Ads every month. It was important for them to react to market changes quickly and to outdo competitors and for better results. It is generating a huge revenue with repeat customer rate of more than 70%. We give them best regards for future endeavors.
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